Showing Tag: " "press releases"" (Show all posts)

10 press release etiquette tips and requests

Posted by Misty Montano on Tuesday, March 8, 2011, In : Assignment News Desk 

Recently I had the pleasure of participating in a media round table luncheon hosted by PRSA Colorado.  I was asked questions about newsroom staffing, editorial decision making, press release preferences, best newsroom contacts, best times to call, and much more.   It seems I’ve taken a lot of questions about press releases lately; or maybe it’s because the luncheon happened not long ago so it just seems like a lot more than normal.

I haven’t written much about press releases sin...
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Good-bye press release I didn't even open

Posted by Misty Montano on Wednesday, April 21, 2010, In : Assignment News Desk 
Your hard work on that press release just went bye-bye with the click of the delete button.  You know what’s the saddest about this?  I don’t even know what I deleted.  There was no information, other than your name and contact info in the body of the email.  You expected me to open an attachment to find out what you’re pitching.  I don’t have time to open the attachment.  Delete.

I’m not making this up.  Earlier this morning during a rush on the news desk I deleted four of these ema...
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State of economy measured by press releases

Posted by Misty Montano on Friday, June 19, 2009, In : Assignment News Desk 
Today: a chocolate sheet cake celebrating the 50 years of the Colorado Garden & Home Show.

Yesterday: a beautiful heart box filled with Godiva heart chocolates from a local hospital promoting a weekend event.

Tonight: tummy ache

I am not a sweets person. I am not a chocolate woman. I am chips and salsa. But I couldn't stay away from the heart chocolates that melted in my mouth. I couldn't say no to one, plus a small, pieces of cake.

What normally would have taken hours, if not the entire day, to ...
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Misty Montano


Evolving Journalist I am a Journalist using Social Technologies and Interactive Media to connect with news consumers. I am taking on the new exciting and challenging role of Digital Content Manager at 9News in Denver, CO. Previously I was an Assignment Editor at CBS4 News in Denver where I won an Emmy for my work and spent the first 10 years of my career. I truly grew up on the news desk.