My time as an Assignment Editor provided many stories on which I shared in my first blog.  While I'm no longer On the News Desk, the stories and lessons shouldn't be forgotten. 

Presentations

NFPA Social Media Toolkit and Campaign.pdf NFPA Social Media Toolkit and Campaign.pdf
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Musings and thoughts

Efforts to advance journalism hit resistance; but news is changing

August 6, 2009
Recently I was referred to as "oh, the twitter girl" by another journalist.  I was not present during the conversation but a friend who was thought the comment was so funny that I was called right up and told about it.  The conversation was apparently one of those, "hey, how's it going in your shop?" and my name was brought up.  While my friend found the references amusing, I found it disturbing.

I believe in using all tools possible to advance journalism.  The tools at my hands at all times on the news desk are social media.  Twitter, by it's own definition is the "exchange of quick, frequent messages," which fits with my work.  I am able to quickly and frequently keep followers updated on the happenings in the newsroom, including breaking news, especially where public safety is concerned.  I am also on facebook as Misty Montano CBS for news only; where I've had stories pitched to only me via facebook, which I have successfully planned and were broadcast. Obviously, I also blog.

I don't mind being called Twitter girl.  I do, however; feel trivialized by another journalist addressing me in this way.  This is how he acknowledged me as a journalist; not for how I handle being an assignment editor.  This is not the first time I've been treated as trivial for being on Twitter.  I have debated the value of using Twitter with coworkers.  I've also felt the pushback and resistance from many journalists when I speak to other journalists about utilizing social media. 

I've never said using social media is the only way to evolve as a journalist.  I believe media as we know it is rapidly changing and those in their early 20's, just 10-years younger than me, gather their news vastly differently than I do.  I utilize social media because I want to be able to connect with people of all ages and backgrounds.  I want to be where people are.  I want to be easily accessible.  If I'm not, those searching for news will choose another news source. 

I'm not the only journalist receiving flack for using different journalistic tools.  Josh Awtry, Assistant Managing Editor for Online and Presentation for The Salt Lake Tribune, has been labeled a story killer for his "his steadfast support for the short, graphic-driven alternate story form known as the 'charticle.'"  He was given this nickname by his own coworkers who do not believe in charticles, or believe the charticle will destroy traditional newspaper reporting.

Awtry and I seem to run up against the same wall.  This wall defines news and journalism so tightly there is little to no room for an addition.  The wall is not holding.  Newspapers are folding.  Many a cartoonist has expressed the newspaper is dying.  Television stations have continued lay offs, such as the first female sports broadcaster in Colorado, and mandatory furloughs

The wall needs to be remodeled to save the media, the news.  This is not a new thought.  It's being talked about in newsrooms, online, in public and even within the government.  Do an online search for save the news or save print or save the media you will find link after link of blog posts and of news articles.

Look at some of the laws, from copyright changes to mandating automated content, that some, including members of congress, are proposing to change to save newspapers.  (If one proposed change to make linking illegal was passed, I'd be breaking the law big time in this, and many of my blogs. However, in my opinion, linking to sources I'm using is eliminating any possible plagiarism, and giving proper credit where credit is due.)  Some are asking for government funding, much like the BBC, which is funded by a public license fee and the government, but is independent of state control.  Former CBS anchorman Dan Rather has asked for a "commission on public media and independent reporting."

I said I do not believe Social Media is the only option.  It's what I'm able to do now; just as producing the charticle is what Awtry does.  Whole organizations have been formed to find ways for journalists and citizens to create and stay relevant i in news, including SaveTheNews.org and J-LabGrants for new media organizations are increasing for funding of news and information projects, including investigative journalism efforts.  One example is ProPublica, "a new, non-partisan, non-profit newsroom producing journalism in the public interest."

Then there are the efforts of making finding, creating and distributing the news easier.  One project of the Berkman Center for Internet & Society at Harvard is Media Cloud, "a system that lets you see the flow of the media."  Another is the Tides Center Local Publishing by Bill Fitzgerald, "A project that intends to create a free publishing system that allows multiple geographic communities to share local news and information with one another."

I don't think there is a journalist who can honestly claim news media is not changing.  So why the resistance to new ideas and ways to save the news?  Why demean the efforts individuals and media organizations have put forth to be adaptable; to survive?

 

PR plea: help me help you. Please.

July 30, 2009

In this fast viral world we now live in due to so many social media platforms, I have found it bothersome that I can’t share all I want to with those who follow @CBS4Denver and/or @MistyMontano on Twitter or facebook.  Rather, instead of saying can’t, I should say, I don’t have the time to re-write and share the information I receive from press releases.

 

One of my responsibilities as an assignment editor on the news desk for CBS4 News is to sort through, distribute, and file all of th...


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If for no other reason, public safety should be why media uses social media

July 29, 2009

Last week I posted "To my surprise the crazy caller made my day normal" because it had been a nice, easy transition for me back on the news desk after being on medical leave.  Boy, did I speak way too soon, and may have even jinxed the metro area with that post because around 10:20 p.m. a major storm ripped through the metro area.  CBS4 News stayed live on the air until after midnight covering the storm.  This meant I stayed and with a very minimal crew, we covered the second costliest storm ...


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I knew I'd find the downside of using SM at some point

July 4, 2009
Twice this week I personally have been called out by two separate former followers on Twitter.  Words like sensational and ignorant were used to describe me personally as a member of the media.  In later posts both former followers then made degrading statements regarding media.  Then both quit following me.  A third former follower posted a question that tried to imply I was pushing station policy, when that simply wasn't the case.  I tried to speak to all three to open a dialogue to discuss...
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Strategy is key for a journalist using social platforms

July 2, 2009

Since I have asserted it’s time to define how journalism can function in social media, I’d like to offer advice on how to start or how to improve your use of social media.  Let me put forth a suggestion that we not think of social media as “media.”  I know when I think of other media, I think of competition.  Social media is only competition when you choose to let it be.  Social media platforms are tools to utilize to help achieve your news goals. 

 

Social platforms are not just Twi...


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This is the time to define how journalism can function in social media

July 1, 2009

I was surprised at the push-back I received from professional journalists, freelancer photographers, professors and even journalist students regarding the use of social media as a journalist and/or in the newsroom when I presented at the NPPA Convergence.  I faced many questions as to why social media to be used, the ethics of using social media, the verification process, copyright issues and even concerns that using pictures and video shared via social media platforms is taking jobs away fro...


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The interview from Tehran that will never be aired

June 24, 2009

When the station did the first local reporter packages on the protests and clashes after the Iran election, a reporter asked me to see if I could reach anyone in Iran on Twitter that would be willing to do an interview using Twitter or email, or whatever platform necessary to accomplish the interview.  I was asked to do this around 8:30pm. 

Of course I said I would do it and then asked the reporter and producer how we would verify the source if I got the interview?  Pause.  I'm asked if I thi...


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Iran election coverage develops at a local station level

June 23, 2009

It’s been over a week since I spoke at NPPA Convergence on using social media in the newsroom.  So much happened I needed time to organize my thoughts before writing out my thoughts.  Sometime before I started speaking on a panel Saturday, June 13 I saw a post on Twitter regarding the Iran Electionsand the protests that were just beginning.  Honestly, my first instinct was that of a journalist, “this is going to be a big story.” 

 

To be even more honest, after the conferenc...


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What do you want from a journalist using Twitter?

June 20, 2009
UPDATE Friday, May 29th:

It's official I will be speaking at a social media seminar during the NPPA Convergence in Las Vegas in a couple of weeks. Then I will moderate a panel discussion on social media. So I need help/advice. Those who attend are journalists wanting to know how to use social media. Some may already utilize social media, but others may not.

I'm asking you: what do you want from your local journalist or news organization using social media?

This is a whole new field for many of u...
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Playing the game to get stories covered

June 20, 2009
Today I pitched three stories. Two of the stories came through people contacting me on Twitter and the third was from a caller who actually called a couple weeks ago. I was contacted by the first Twitter story last week and the second was brought to my attention just last night.

I knew when I received a phone call from a gentleman who, along with community members and a public school system had established a community garden, that this was worthy of a story. I wrote it up immediately and filed...
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About Me


Misty Montano I am a Journalist using Social Technologies and Interactive Media to connect with news consumers. I am the Digital Content Manager at 9News in Denver, CO. Previously I was an Assignment Editor at CBS4 News in Denver where I won my first Regional Emmy for my work and spent the first 10 years of my career. I truly grew up On the News Desk.