Below is the article I wrote for an upcoming NATAS newsletter. The purpose of the article is to introduce social media to the NATAS member that may be thinking of using social media. Tell me your thoughts.

Social media may not be a necessity. Social media, at this time, may not drastically change viewership numbers. Social media, however, will give you or your organization another voice in a world where turning on the television is not always the first action people take to find news. Social m...
Continue reading ...